Micro and small businesses (MSMEs) in Malaysia are vital to the economy, making up more than 95% of businesses, contributing 38% to the nation’s annual GDP, and employing more than 7 million Malaysians. Yet the sector is also the one that struggles the most during tough times, as highlighted during the recent lockdowns that saw thousands of small businesses cease operations.
While external factors play a role, leadership often determines the success and longevity of a business, especially small and medium businesses founded on passion and vision, and led by solo entrepreneurs or small teams operating on limited resources and budget. The quality of leadership has a bigger impact in smaller organisations than in larger companies with established structures and teams.
The PLF SME Leaders Programme 2023 highlights successful leadership traits and practices among MSME leaders while at the same time facilitating knowledge and idea-sharing for mutual enrichment. The programme also features information sessions on the support and aid available to the MSME sector. This event will pack CEO Spotlights, Breakout Sessions, and Info Briefs into a unique one-day in-person programme in Putrajaya.
|8:30 AM||60 mins||Registration, Coffee & Networking|
|9:30 AM||30 mins|
Welcome Remarks by Tan Sri Azman Hashim, Chairman, Board of Trustees, Perdana Leadership Foundation (Virtual)
|10:00 AM||60 mins|
Speaker 1: Mr Joshua Chan, Co-Founder of InspiresMe Asia
|11:00 AM||30 mins|
Coffee & Networking
|11:30 AM||60 mins|
Breakout Session I: “Build A Brand Customers Love”
|12:30 PM||30 mins|
Exhibition Visit & Networking
|1:00 PM||1 hour 15 mins|
|2:15 PM||60 mins|
Speaker 1: Mr Jayson Lim Chin Hau, Founder & CEO of MediCap Sdn Bhd
|3:15 PM||45 mins|
Mr Md Shaiful Md Sharif, Director of Development Assistance Section and Exporter Advisory and Training Services Section, MATRADE
|4:00 PM||30 mins|
Coffee & Networking
|4:30 PM||60 mins|
Closing Session with Closing Address by YABhg Tun Dr Mahathir Mohamad,
Refreshments & End
Ever wondered how other business leaders navigated their businesses through turbulent times and are still standing strong? The CEO Spotlight will host micro and small business leaders in conversations that will unearth the lessons learned and pointers forward for inspiration and practical take-aways.
Businesses need money to grow, but how do you convince potential funders and investors that your business is the real thing? This session will highlight the importance of understanding the needs and preferences of funders and investors, including risk appetite, stage of investment, and expected returns, so that your business plans can address their concerns. The session will also discuss the significance of aligning your business or project with funders’ investment goals, and of determining the right investor for your business growth.
The exploration of key success factors in entrepreneurship aims to empower individuals with the tools and understanding needed to navigate the challenges of starting and growing a business effectively. This session will explore the essential elements that contribute to entrepreneurial success and to share valuable insights and guidance for aspiring entrepreneurs to thrive in the competitive business world.
Cross-border e-commerce provides MSMEs with access to international markets that were previously challenging to enter. This session with MATRADE will explore how even the smallest businesses can offer their products on a global scale, expand their reach, and increase sales potential. The session will also highlight government initiatives to boost e-commerce adoption by MSMEs.
Building a brand that customers love is crucial for long-term success and customer loyalty. This breakout session will explore real-life examples to illustrate successful brand-building strategies that you can apply to your business. Get to know the nitty-gritty of brand-building in this valuable session.
Tik-Tok, the ‘Gram, FB, WhatsApp, Twitter, and now Threads, with more people on socials these days, no business can afford to ignore this channel of communications. But with a limited budget and limited audience data, how can a business craft posts, reels, and stories that translate into clicks and buys? This session provides insights into social media strategies from marketing experts who have helped businesses to have a meaningful social media presence.
Our event is open to present and aspiring business owners and leaders. Admission is free but seats are limited, so register early to avoid disappointment.
Seats are limited, grab yours today at only RM30 per person.
How to get to the event venue
We are situated in the nation’s administrative heart of Putrajaya, 20 minutes from KL International Airport and 45 minutes from Kuala Lumpur.
Perdana Leadership Foundation
No 1, Jalan P8H, Precinct 8, 62250,
Putrajaya, Wilayah Persekutuan
Perdana Leadership Foundation or
Yayasan Kepimpinan Perdana
The nearest rail stop is the ERL station at Precinct 7, a 10-minute drive away from our Foundation. The ERL goes from KL Sentral to KLIA2, with a stop at Putrajaya.
Perdana Leadership Foundation (Co. No. 200301002222 (604642-u))
Perdana Leadership Foundation was chartered in January 2003 as a non-profit organisation, founded with gifts from people who supported the vision of a thriving research and learning institution dedicated to the study of Malaysian leadership and nation-building. It is unique in the sense that it began as an entirely private sector initiative, seed-funded and organised by private sector individuals and corporations. Most of the Foundation’s present trustees were the early benefactors of this Foundation.
The Foundation’s physical home in Precinct 8, Putrajaya, was completed in October 2003. The stately building now houses the Perdana Library, an auditorium as well as a multi-purpose hall in addition to the offices of the Foundation’s Honorary President, Malaysia’s 4th and 7th Prime Minister, YABhg Tun Dr. Mahathir Mohamad.
A tax-exempt, non-profit organisation, the Foundation intends to become the premier institution for the study of Malaysia’s Prime Ministers and the central resource centre for research into national stewardship as well as a platform for reflection, debate, and discussion with distinguished figures in Malaysian leadership.
The Perdana Leadership Foundation was officially launched on the 10th May 2005, by Tun Abdullah Ahmad Badawi, 5th Prime Minister of Malaysia.
Visit our website at www.perdana.org.my
Perdana Leadership Foundation aims to:
Highlight the contributions of Malaysia’s past Prime Ministers in the social, economic and political development of the nation.
Create awareness of the development process of the nation and draw lessons from the nation’s history to enhance future development.
Become the premier resource centre for the policies, strategies and initiatives adopted under Malaysia’s various Prime Ministers which may be used and adapted by other developing nations.
The Foundation also has a broader objective i.e. to promote global understanding by providing a channel for scholars and thinkers to undertake research and idea-sharing for lasting, peaceful resolutions.